Moschino Launches A Sims' Inspired Capsule Collection
Moschino fuses fashion and gaming in their new capsule collection inspired by the popular virtual reality video game, The Sims.
On a quest to make simulation stylish, the fashion house's new capsule is centred on the freedom of self-expression and creativity that both Moschino and The Sims are known for. The collection of ready-to-wear items and accessories features signature Moschino motifs, including the freezer bunny, teddy bear and slogan graphics, while the collection’s campaign morphs real life supermodels Stella Maxwell, Aiden Curtiss and Denek K into virtual Sims characters.
“I love the idea of being able to imagine, design and bring to life a world of individual personas with The Sims universe...That concept emulates what I get to do for each collection at Moschino as I create a fantasy universe of spectacular storylines and characters”
— Moschino's Creative Director, Jeremy Scott
See also: All The Rage:The Moschino [TV] H&M Collaboration Collection