Dominate the streets with these effortless, oversized, idol-chosen brands
If there’s anything you need to know about Korean streetwear brands, it’s that many of your favourite K-pop idols adore them. The streetwear scene in South Korea has been gaining traction all thanks to these red-hot celebrities who frequently turn to unisex clothing while evoking effortless style. As quintessential idol staples, these streetwear brands prove that comfortable dressing can be stylish.
From oversized t-shirts to soft hoodies, dress like your favourite K-pop stars with these trendy streetwear brands direct from Seoul. Read on to find out who loves wearing what.
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Wooyoungmi
Created by designer Youngmi Woo in 2002, the eponymous brand is known for its contemporary twist on everyday staples. The brand is inspired by art and architecture, creating clean-cut, distinctive pieces that turn heads on the streets. Stylish yet street-friendly, the brand has been a favourite of BTS rapper Suga. Well-loved by multiple idols, Wooyoungmi has also been spotted on Mino of Winner and Woo-young of Ateez.
