Fashion hits the road with Porsche, Lamborghini, and Mercedes-Benz
The world of luxury cars often intersects with creative industries, from fashion to art. Both speak the same design language and strive for innovation in craftsmanship, sustainability and impact. We've seen some iconic collaborations between major car brands and fashion, such as the Gucci-fied Fiat 500, the Hermes edition of the Buggati Chiron and the late fashion visionary Virgil Abloh's reimagining of the Mercedes–Maybach.
In 2023, the natural synergy between the two continues to bring us exciting cross-brand designs that are nothing like we have ever seen. Scroll down to find out more.
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Moncler x Mercedes-Benz
Moncler unveiled its interpretation of the iconic Mercedes-Benz off-roader G-Class during its immersive 'The Art of Genius' show, at London Fashion Week. Entitled 'Project Mondo G', this is the luxury winter apparel brand's first collaboration with a car brand and features the G-Wagen wrapped in its distinctive puffer jacket, complete with a zipper to scale. The bundled up G-Wagen is not an everyday car but instead an iconic art piece that pushes the boundaries of design and innovation.
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