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People Boys Together With Barom Bhicharnchitr

Boys Together With Barom Bhicharnchitr

Boys Together With Barom Bhicharnchitr
By Ploylada Sucharitachandra
March 01, 2018
Central Embassy's retail executive works hard and plays even harder

While no stranger to the world of glamour, Barom Bhicharnchitr, our cover boy for this issue, doesn’t do photo shoots. So to make the day easier and more relaxed for the young gent, we invited his close friend Sirot Setabandhu to join us.

As we swiftly moved around bachelor Barom’s urban nest at Central Embassy, Sirot became our honorary photography assistant. The former finance man and now managing partner at Exformat production and film financing company spared time from his busy work schedule to oversee the technical and artistic side of the shoot and, for the most part, ensure that our frontman felt at ease.

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An avid fan of the NBA, sports lover Barom once dreamed of owning his own basketball team

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In between shots and signing work-related documents, Barom gave Thailand Tatler an exclusive glimpse of his life influences, passions and full-time commitments as one of the up and coming members of a new generation of business leaders at the helm of retail giant Central Group. We also managed to convince him to give us a rare video interview. Watch it here: 

For the full feature on Barom, find our March 2018 on newsstands, or stay tuned on

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Photography: Chut Janthachotibutr
Makeup: Jiranat Tangpaisalkij
Video: Nitchanan Komson


People Video gentlemen's tatler Siwilai City Club Barom Bhicharnchitr March 2018 central Central Embassy


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