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People Behind The Scenes With Shone Puipia And His Artistic Parents

Behind The Scenes With Shone Puipia And His Artistic Parents

Behind The Scenes With Shone Puipia And His Artistic Parents
By Prijayanat Kalampasut
By Prijayanat Kalampasut
December 16, 2020
Shone Puipia and his parents together form a formidable creative unit

For this month’s cover shoot we gather at young fashion designer Shone Puipia’s atelier and studio, SOI SA:M. Our cover story is on Shone and his parents, mum Pinaree Sanpitak and dad Chatchai Puipia, who are well-known artists in their own right. Built on land Chatchai bought as a gift to Shone, SOI SA:M is a multidisciplinary facility nestled in Soi Suanplu boasting a funky arts and exhibition space and a curated design shop that were inspired by Chatchai.

Despite his reluctance to take part in the shoot to begin with, Puipia Senior (on the cover) exuded a calm, friendly demeanour and although he expressed a dislike of having his photo taken, we sailed through each shot with ease as the man himself relaxed and chatted to our crew with good humour. Pinaree and Shone, slightly more at home in front of the lens, were a hoot to shoot and while Chatchai preferred to wear his own clothes the mother and son duo rocked outfits designed by Shone.

Alternating between individual and group shots, the day spent with the lovely family of artists flew by and was wrapped up in a timely fashion. A quick chat with the trio revealed their insights into the creative worlds they move in and then it was back to the drawing board for all three.

Watch the behind-the-scenes video of our December cover below: 


Find our December 2020 issue on newsstands throughout this month or call 02-237-9800 to purchase a copy or subscription. 

  • Photography Add Peerapat Wimolrungkarat
  • Make-Up Ithigorn Luksameejunporn
  • Location SOI SA:M


People Behind The Scenes video Shone Puipia Chatchai puipia Pinaree Sanpitak


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