"This is a decision I thought long and hard about." In a lengthy Instagram post, the Filipina entrepreneur announced that she's leaving the cosmetic brand she helped start in 2013
After an eight-year run with cosmetics brand Happy Skin, co-founder Rissa Mananquil Trillo announced her decision to leave. In a video on social media, she was seen removing a golden necklace with the words "Happy Skin" etched on the pendant.
"The pendant features the Happy Skin logo in gold round pendant. I had this custom-made with a jeweller and I have worn this almost every single day as a reminder of all the hard work, purpose, and passion. I had replicas made for my [business] partners, with matching gold chain necklaces. I gifted it to them when we opened our very first Happy Skin boutique," says Trillo.
Trillo said she feels she has accomplished her primary mission. "When Happy Skin started, I wanted to genuinely offer a skin-caring makeup solution to Filipinas. Financial rewards were secondary. Today, there are countless homegrown beauty brands in the Philippines, from makeup to skincare, and we see them also starting out this way. I'd like to think Happy Skin pioneered this," she says.
"Now, when I look back, everything on my checklist is done. Happy Skin served its purpose. More than that, the brand, paved the way for other beauty products to enter the market. I think that Happy Skin will always be remembered as the homegrown brand that opened doors for both entrepreneurs and consumers to embrace local. I will always be proud of that," she adds.
See also: Graphic Designer and Artist Quiccs Maiquez Is Making Art More Accessible
A Brand for the Modern Filipina
Trillo has always been a dedicated member of Happy Skin. With 15 years of experience as a model and beauty columnist, she thought of ways to improve the quality of local makeup brands. Eventually, it led her to create Happy Skin's unique identity and proposition of "makeup that cares for the skin."
According to the entrepreneur, she will continue to empower modern Filipinas despite leaving the brand. "I will definitely continue to champion women empowerment. Throughout my years with Happy Skin, it has always been important to me that our collection empowered women from the product names, shade names, to the message of the collection. It was a platform that had the power to change the conversation and culture on beauty, especially among Filipinas. Makeup used to be seen as 'frivolous,' but now it's become a tool for expressing creativity and celebrating oneself," she says.
"To this day, I still get messages from women about how Happy Skin's skin-caring makeup has helped them their own beauty and how it encouraged them to feel their best."